Vehicle wraps have become an increasingly popular way to promote brands, create a uniform and professional appearance, and personalize cars, trucks, boats, RVs, and vans. However, not all vehicle wraps are created equal, with some fitting other applications better than others.
The material you choose for your vehicle wrap can make a significant difference in the durability, appearance, and longevity of your wrap. Cast vinyl is considered the industry premium and is the best choice for vehicle wraps. Here's why.
What a Car Wrap Should Do
Before we dive into the benefits of cast vinyl, let's first discuss what a vehicle wrap should do. A vehicle wrap should be eye-catching, durable, and long-lasting, able to protect the underlying paint, and easily removable when a change is needed; this is especially important for graphics and signage used for advertising. It should also be affordable and provide a high return on investment for businesses that use vehicle wraps as a marketing tool.
It's essential for a wrap to be able to protect and give a perpetual new appearance, especially for a fleet of business-owned vehicles. A blurry image reduces trust and authority in the brand. A wrap should also be able to fit the size of the vehicle easily, adjusting to the curves and dips in the vehicle's outward design. Altogether, a vehicle wrap film should be designed to wrap the vehicle well.
Explaining the Benefits of Wrapping a Vehicle
Vehicle wraps offer numerous benefits, including:
- Increased brand recognition and visibility
- Protection of the underlying paint from UV rays, scratches, and minor dings
- Resale value protection
- A cost-effective alternative to custom paint jobs
- Prevent mismatched body panels due to UV ray-induced fading
However, the material you choose for your vehicle wrap can hinder or enhance these benefits. That's why it's essential to choose the right material for your wrap.
Cast Vinyl vs. Calendered Vinyl
The two primary options for vehicle wraps are cast vinyl and calendered vinyl. Calendered vinyl is a lower-quality material that is thicker and less durable than cast vinyl, more suited for short-term wraps or for use on flat surfaces. These two features of calendered vinyl make it a sub-par solution as a vehicle wrap.
Cast vinyl, on the other hand, is a high-quality material that is thin, durable, and long-lasting. It is more expensive than calendared vinyl but is a better investment in the long run, which is key to reducing cost from damage inflicted on the wrap. Investing in cast vinyl means less likely to be replaced and a more professional appearance for a longer period of time.
Advantages of Cast Vinyl as a Vehicle Wrap
Cast vinyl offers several advantages over calendered vinyl and other materials. Here are just a few of them:
Thinness of the Wrap
Cast vinyl is incredibly thin, allowing for a smooth and seamless appearance when applied to a vehicle. This thinness also means that the wrap will not add significant weight or bulk to the vehicle, which can affect fuel efficiency.
Durability
Cast vinyl is highly durable and can withstand harsh weather conditions, including extreme temperatures, rain, and snow. It is also resistant to fading and cracking, making it an excellent choice for long-term wraps. Reference product performance guides for temperature application range.
Removability
One of the significant advantages of cast vinyl is that it is removable. When it's time for a change or to remove the wrap altogether, it can be done without damaging the underlying paint or leaving behind any residue. This is a key benefit of using cast vinyl for vehicle wraps as it prevents the cost of repaints whenever new branding or advertising is needed.
Finish Longevity
Cast vinyl is available in a wide range of finishes, including gloss, matte, and satin. These finishes are long-lasting and can maintain their appearance for years, even under harsh conditions. Also, as cast vinyl is made in small batches, the variety is much larger than other types of film.
Cast Vinyl Your Vehicle
When it comes to vehicle wraps, cast vinyl is the best choice for a long-lasting, high-quality finish. At Mactac, we specialize in manufacturing superior cast vinyl films for vehicle wraps. Our films are designed to provide excellent conformability, durability, and a smooth finish that looks great for years to come.
Choosing cast vinyl for your vehicle wrap is a smart investment that will pay off in the long run. Its durability, thinness, and long-lasting finishes make it an excellent choice for businesses and individuals who want to make a lasting impression with their vehicles.